Areas of Expertise
Today’s depressed market and competitive landscape demands expertise in all of the sales and marketing disciplines. It also requires constant attention to ensure that every sales and promotional dollar is spent in the most effective manner to ensure a measurable return on investment. We are a marketing, sales and PR agency specializing in the North American leisure marine and outdoor recreational markets. We develop programs that work. We have experience with just about every kind of marketing and sales challenge that a business in the leisure marine and outdoor recreational markets might encounter. Our clients benefit from this breadth of experience. These are mature markets and we apply what we have learned to meet our client’s needs with programs that get results. Brands that we have managed and worked with include, among others: Autohelm, Adler-Barbour, Barient, Boats.com, Brookes & Gatehouse, Elan, Gibb, Glomex, Isomat, Kenyon, Lewmar, Maxim, Navtec, New England Ropes, Sparcraft, Spooky, Vigil & YachtWorld.com
Our services include:
- Market research
- Analysis of client current marketing and sales efforts
- Analysis of client competitors and the positioning of their products
- Research and recommendations for competitive advantage
- Public relations
- Advertising creative and placement together with media purchasing
- Tradeshow marketing
- Lead management
- Undertaking of specific sales missions
Contact Us today. Call on our expertise and resources to shorten the time to complete your projects and free up you internal resources for core business activities.
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